Working Syllabus Final Project
Syllabus Resources
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BADM 475 (Consumer Behavior):
Consumer Behavior with
DDB Life Style StudyTM Data Disk, 10th Edition Hawkins, Mothersbaugh, Best ©2007, ISBN-13 9780073261546 E-books available at a reduced price: http://highered.mcgraw-hill.com/sites/0073101370/information_center_view0/ |